Anandi Singh, Author at Brandworks

Conducting Effective User Research: A Step-by-Step Guide for Better Design

Design Tips, Strategies / By Anandi Singh

In today’s fast-paced digital landscape, understanding your users is essential for creating products that resonate. Conducting effective user research can significantly influence design choices, ultimately leading to better products and enhanced user satisfaction. This blog will guide you through a step-by-step process for conducting user research effectively. Why User Research Matters User research allows you […]

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10 Ways Agile Methodology Can Accelerate Your Product Development

Best Practices, Strategies / By Anandi Singh

In today’s fast-paced business world, staying ahead of the competition requires agility, innovation, and adaptability. Product development cycles need to be faster, and teams must deliver high-quality products efficiently. This is where Agile methodology comes into play—a dynamic, iterative approach that’s transforming how companies develop products. So, why is Agile such a game-changer? Let’s explore

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What Makes a Great Mobile UX? Key Principles to Get Right

Best Practices, Design Tips / By Anandi Singh

In the digital age, mobile user experience (UX) has become a critical factor for business success. With mobile devices now accounting for more than half of global web traffic, companies must prioritize mobile UX to meet user expectations and stay competitive. But what makes a great mobile UX, and how can businesses ensure they’re getting

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